According to a report by Statista, In 2023, the Online Gambling market is set to soar with projected revenues reaching US$95.05 billion, and by 2027, it’s expected to attract a whopping 233.7 million users.
Online casino affiliate programs are a great way to earn money from home without the need to pay anything upfront. You earn a commission from an established network, and there are rarely any sign-up fees. Some casino networks charge admin fees, but these aren’t all that common. Choosing the best casino affiliate program can be complicated because there are many options.
Online casino affiliate programs typically offer commission rates ranging from 20% to 50% of the net revenue generated by the referred players. Some programs also offer CPA (cost per acquisition) or hybrid models.
Due to the gambling market growth in the last couple of years, there are many new bookies and casinos that offer affiliate programs. However, not all of them are worth it, which is why we’re about to see the best ones in the business.
The Best Online Casino Affiliate Programs
Here are some of the best online casino affiliate programs:
1. 1xbet Casino Affiliate Program
Unsurprisingly, 1xbet casino offers one of the top casino affiliate programs in the iGaming industry. With commissions that can reach up to 40%, a large selection of games, and a user-friendly interface, it’s no wonder why this program is so popular.
2. PIN-UP Partners
Direct Advertiser of the PIN-UP Casino & PIN-UP Bet. This program offers a revenue share model and a CPA model, with commissions that can reach up to 60%.
3. CrakRevenue
The One-Stop-Shop In Affiliate Marketing. This program offers a wide range of affiliate offers, including casino and gambling offers. They offer a revenue share model and a CPA model, with commissions that can reach up to 50%.
4. Vavada Partners
Revenue Network. This program offers a revenue share model and a CPA model, with commissions that can reach up to 60%. They also offer a wide range of promotional materials to help you promote their offers.
5. Betbeard Casino Affiliate Program
This program offers high commissions, and various affiliate deals including revenue share, CPA, CPL, and hybrid deals. They also offer a wide range of promotional materials to help you promote their offers.
Which is the highest paying online casino affiliate program?
After researching the topic, it appears that FortuneJack is currently considered the highest paying online casino affiliate program.
They offer a revenue share commission structure that can reach up to 50%.
However, it’s important to note that there are many other casino affiliate programs available, and the best one for an individual will depend on their specific needs and preferences.
How much do online casino affiliates make?
Online casino affiliates can make varying amounts of money depending on several factors such as the traffic they generate, the commission structure, and the quality of the players they refer.
According to Everymatrix, startup affiliates can earn between $0 to $50,000 per month, while individual casino affiliates can earn up to $500,000 per month.
On average, affiliates can earn between $50 to $400 for each player they bring to a casino.
The commission structure can be based on revenue share, CPA (cost-per-acquisition), or hybrid models.
CPA is a fixed commission paid for each depositing player, and most casino CPAs range from $125-$400 per player, depending on the market. However, it is important to note that casino affiliate programs monitor KPIs and require new players to make a deposit and meet wagering requirements before the commission gets paid.
With hard work and the right niche, a new casino affiliate with little or no experience should be able to build and rank a website in 6-12 months – earning between 0 – x,xxx depending on commission structure and how well their site performs.
How to choose the best casino affiliate program for you
When choosing the best casino affiliate program, there are some key things to look out for overall before you commit.
- Revenue share model: You need to check how the revenue from the affiliate partnership is going to be split or, in other words, if you will get paid per sale or per month. Currently, cost per acquisition (known as CPA) is the primary method preferred by content creators.
- Commission rates: You should look for programs that offer high commission rates. Some programs offer commissions as high as 60%.
- Promotional materials: You should look for programs that offer a wide range of promotional materials to help you promote their offers.
- Reputation: You should look for programs that have a good reputation in the industry. You can check reviews and ratings of the programs online to get an idea of their reputation.
In conclusion, online casino affiliate programs can generate substantial revenue and sometimes life-changing. It is important to choose the right program that suits your needs and offers high commissions, a revenue share model, and a wide range of promotional materials.
How to become an online casino affiliate?
Becoming an online casino affiliate involves several steps, including choosing a niche, building a website, and signing up for affiliate programs. Here is a step-by-step guide on how to become an online casino affiliate:
- Choose a niche: The first step is to choose a niche or target market. You can choose a market based on location, game type, or other factors.
- Plan your site: Once you have chosen your niche, you need to plan your website. You can build a content-driven website that gets free traffic from search engines like Google.
- Build your site: After planning your site, you can start building it. You can use website builders like WordPress or Wix to create your website.
- Sign up for affiliate programs and get approved: Once your website is up and running, you can sign up for affiliate programs. You need to show them you have a way to market their casino to players. Some ways you can acquire new players include SEO, PPC, and other methods.
- Market to your audience: Typically, you get equipped with everything you need and then market to your audience on the platform of your choice, usually your site. Casino affiliate programs are a great way to start making money from home without the need to pay anything upfront.
It is important to note that many casino affiliate programs will have KPIs that they monitor, so you can’t just send a large amount of low-quality players to the casino. Therefore, it is essential to focus on quality over quantity.
How do I promote my casino affiliate?
To promote your casino affiliate, there are several methods you can use, including:
- Launch a channel dedicated to a specific casino or gambling in general. Post multiple conversion posts with a referral link. Promote your ads to the public. Add promo codes with affiliate links on thematic forums. You can also create video blogs on YouTube, Tik Tok, and groups on Instagram and Facebook.
- Build a website that targets various keywords that players use when searching for an online casino. You can also bid on keywords players use when searching for online casinos. This method is called pay per click (PPC).
- Pay for banner advertisements on websites offering similar content to yours.
- Start with low-cost GEO like Tier 2 counties. Here, advertising costs (bid) are 5-10 times lower, and occasionally, the difference is even greater. You can start with a low budget to test the niche. The losses will be minor if it does not work out the first time. You can use enticing advertising teasers with casino hacking messages to pique the interest of people in Tier 2 countries.
- Promote the right casino brand and use affiliate marketing to stand out from the crowd. You can also use Google and social media ads to reach your target audience.
Remember that all affiliate programs have specific requirements for the quality of traffic, and you need to rely on them when choosing advertising sources. White methods like advertising in blogs, entertainment portals, and social networks are accepted everywhere. Any fraud traffic is prohibited in gambling.
Online Gambling vs Casino Affiliate?
Online gambling affiliate and online casino affiliate are both types of affiliate marketing in the gambling industry. However, there are some differences between them. Here are some key points to consider:
Online casino affiliate:
- An online casino affiliate is an online marketer that drives traffic to gaming operators.
- Affiliates are given a tracking link and get rewarded when new “players” register or play in the online casino.
- A player is someone who deposits real money in an online casino, and there are often bonuses on the profits generated by the casino from your referral.
- Payment continues for the entire period as long as the referral stays and plays at the casino.
- Casino affiliate programs are a great way to start making money from home without the need to pay anything upfront.
- Casino affiliate programs can generate substantial revenue and sometimes offer high commissions and great revenue shares.
Online gambling affiliate:
- An online gambling affiliate is associated with the promotion of online gambling services.
- Online gambling means any site with gambling, regardless of its specialization.
- The goal of the affiliate marketer is to bring a regular customer to the site and make it fill up the account.
- Conversion types, affiliate marketing models, and commission types are important factors to consider.
- Gambling affiliate programs are very profitable if you find the right platform and geo to use.
In summary, both online gambling affiliate and online casino affiliate are profitable ways to make money from home without the need to pay anything upfront. However, online casino affiliate is more focused on driving traffic to online casinos, while online gambling affiliate is associated with the promotion of online gambling services in general.
Do I need a license to be an online casino affiliate?
Short Answer: Yes, in some states where online gambling is legal, affiliates require a license issued by the state’s gaming or gambling board.
However, the requirements for obtaining an online gambling license as an affiliate vary between states in the USA. Some states require affiliates to be licensed to promote online casino sites and gambling apps.
